What is Online Reputation Management and Why Do You Need it in 2023?
Here’s how to curate a unique brand identity and social media presence that will help your business stand out online.
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5 Steps to Crafting an Authentic Social Media Presence For Your Business
Here’s how to curate a unique brand identity and social media presence that will help your business stand out online.
Apple beats Amazon and Google to reclaim title of world’s most valuable brand
Apple has leapfrogged Google and Amazon to be crowned 2022’s most valuable brand, according to the Kantar’s BrandZ 2022 Top 100 ranking.
Sour Patch Kids taps Twitch streamers for flavor competition
Sour Patch Kids is returning to Twitch to promote its new not-so-sour fruit flavors — peach, watermelon, grape and strawberry — with the help of popular creators who are billed as “Rocket League MVPs.” Athena, GernaderJake, JonSandman and Rizzo will be featured in livestreams and limited-edition boxes of the candy, demonstrating how Twitch talent has risen to the type of brand ambassadorships formerly reserved for athletes, artists and celebrities. Their sponsored broadcasts will additionally amplify “rewards opportunities” for viewers, according to the press materials.